Healthcare Practice

A day in the life of Gavin Flaxman, WPA Healthcare Partner

11th May 2016

Gavin Flaxman joined WPA as a Healthcare Partner in 2013 and is based in central Surrey.

Gavin Flaxman joined WPA as a Healthcare Partner in 2013 and is based in central Surrey. He was previously an accountant and wanted a business where he could work for himself and be in control of his own diary – WPA offered him that opportunity.

WPA - Gavin FlaxmanGavin's Story

Western Provident Association (WPA) is an ethical, not-for-profit insurer that has a mantra of 'Treating customers as we wish to be treated ourselves' and makes customer service a way of life. WPA Healthcare Partners work as consultants in healthcare solutions, this means responding to customer queries in a timely fashion with sound professional advice. They liaise with WPA Head Office support teams to ensure compliance with procedures, and build relationships with potential customers to understand their healthcare needs.

Gavin’s life has changed out of all recognition since he left the city and became a Healthcare Partner with WPA. He feels he is no longer constrained by the corporate shackles and relishes in the daily challenges that give him a real sense of freedom and purpose.

Each day Gavin builds his own business based on high levels of personal activity and developing relationships. Networking or client meeting commitments combined with ongoing customer administration responsibilities means that his workload can often build up. Therefore good organisational skills and processes are essential.

Gavin’s new business referrals emanate from a variety of sources – existing customers, networking colleagues, telesales appointments, introducers and occasionally the Head Office support team. He maintains that all such opportunities should be pursued diligently with an open mind and a positive demeanour.

WPA is a flexible franchise so appointments can be arranged around personal commitments. However Gavin advises that being a WPA Healthcare Partner is not always easy – there are ‘ups and downs’ making patience and persistence crucial.

Gavin’s advice to anyone who is considering becoming a Healthcare Partner is that "you may not close every opportunity, but with the right approach and attitude your WPA business will develop each day!"

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Healthcare Practice

Further Information

Franchise Information

BFA Membership Status
UK Years Established
12 years
Current UK Coverage
Franchisee Support Staff
Personal Investment Req.
Total Startup Cost
Home-based business location Home-based business location
Business to business services Business to business services
Franchisee operates individually Franchisee operates individually

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What Our Franchisees Say

Attending the open day at Head Office was extremely useful and helped reassure me that I was perusing a good opportunity. It allowed me to learn more about WPA, meet a number of staff and experience the culture and transparency of the organisation. It certainly played a crucial role in my decision making process about becoming a Healthcare Partner.

Catherine Bennett – Healthcare Partner since December 2014

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