Lynda Buntin, recently named as Healthcare PracticePartner of the Year, says:
"My Healthcare Practice mentor told me: 'Persistence is incompatible with failure', and I apply that to my business 100 per cent. Combined with Healthcare Practice's strong product offering, efficient back-up, and support for Healthcare Partners to grow their businesses, persistence has helped me increase my client numbers five-fold in four years."
Lynda, who covers the Northampton and Peterborough area, says:
"When I bought the business in 2009 it was providing insurance for 200 people. Now we insure over 1,000. Friends said I was mad to leave my job as a company secretary and apply for a partnership but I thought, 'If I can make this work in a recession, Healthcare Practice must be a good business'. Now I know I was right."
Lynda had no insurance industry experience but her background helped. She says:
"As a company secretary I purchased corporate health insurance so I understand customer's concerns. I have run my own businesses so I know the pressures they face."
She also attributes much of her success to networking.
"I attend business networking events twice weekly," she says. "I enjoy meeting local business people and have become known as someone to go to for reliable health insurance advice. Initially much of my business came this way but now more comes from referrals, and I expect that to grow."
Local accountants, financial advisors and human resources professionals also refer clients to her.
"It helps that Healthcare Practice is different from most insurers," she says.
Healthcare Practice is a not-for-profit organisation that will tailor plans to suit customers, and premiums are based on the claims experience of its whole policyholder community, so customers making a claim do not suffer huge premium hikes.
Lynda believes her extraordinary high levels of customer retention are not only down to her passion towards customer care but more so because WPA looks after their customers incredibly well!
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My advice for anyone looking to become a Healthcare Partner is just do it! If there is a practice available near you then absolutely go for it. The training, the support, the help, the advice - it’s been the best decision that I’ve made.
The Healthcare Practice is unique… I’ve never worked with a company that look after you so well. Joining them was the best decision I have made in my life, hand on heart.
Attending the open day at Head Office was extremely useful and helped reassure me that I was perusing a good opportunity. It allowed me to learn more about WPA, meet a number of staff and experience the culture and transparency of the organisation. It certainly played a crucial role in my decision making process about becoming a Healthcare Partner.
Build a solid and sustainable long-term business
Award winning customer service
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