3rd October 2016
Kitchen makeover specialist Dream Doors is celebrating the sale of its 50,000th kitchen makeover, and also its best financial figures since it began trading in 1999.
The 50,000th sale was made by Helen and Philip Mahon, owners of the Dream Doors franchise in Norwich and was made to happy customers Mr and Mrs Hedges. Dream Doors only sold its 40,000th kitchen in August 2015, illustrating the rapid growth of the company and on-going demand for its kitchen makeover services.
Dream Doors’ financial figures up to and including Q3 2016 have also surpassed expectations. With turnover for 2016 projected at £40M, the overall group turnover (including HQ) to the end of September was already in excess of £28M, with the busiest period in the year still to come.
Troy Tappenden, MD of Dream Doors, said:
"2016 is going to be our best year ever, even better than we forecasted at the start of the year. For the entire network to sell 10,000 kitchen makeovers in around a year, shows the strength of our business model and the collective hard work across our franchisees, which now number more than 70. Kitchen makeovers are such a straightforward idea – we know our audience and what it is they want, and we give our franchisees the training, tools and support required to deliver that to their customers."
Dream Doors allows customers to completely overhaul their kitchen for a fraction of the cost of a full re-fit, by replacing work surfaces and doors to create a completely fresh look. All doors are made to measure in the UK, and are available in a massive range of colours, styles and materials.
Husband and wife team Helen and Philip Mahon, and sellers of the 50,000th kitchen, have owned their Dream Doors showroom since 2007 and it has been one of the strongest performers in the Dream Doors network during that time. They feel the trust they can instil in their customers is vital to their on-going success.
Helen Mahon said:
"To be the sellers of the 50,000th Dream Doors kitchen makeover is a landmark achievement and we are delighted to be a part of the company’s success. Our customers place a lot of trust in us – that’s what we hear time and time again as to why they buy here – and each and every sale is important to us."
Mrs Hedges, buyer of Dream Doors’ 50,000th kitchen said:
"We are so pleased that we used Dream Doors. From first contact with them, through to the completion of the kitchen, everything and everybody has been first class."
Dream Doors’ emphasis on meeting its customers’ needs is illustrated by its recent award nomination by the British Franchise Association, for customer focus. Selected from hundreds of franchisors across the UK, Dream Doors made the final three at an awards ceremony in June.
The focus on service was further reflected in Dream Doors’ record-breaking Checkatrade results. The company achieved an average customer rating of 9.7 out of 10 and of all the feedback left on Dream Doors via Checkatrade, only one in every 187 jobs showed reasons for concern. The national average is 1 in 4, prompting Checkatrade.com boss, Kevin Byrne to describe Dream Doors’ figures as “nothing short of remarkable.”
Troy Tappenden continued:
"The support and training that we give our franchisees, allows them to deliver excellent service and win the customer’s trust that is so important in the kitchen industry,” “We’ve all done extremely well to record such strong sales figures for 2016 and I look forward to continuing that success throughout the rest of the year."
8th March 2018
Dream Doors showcases new TV advert at The British & International Franchise Exhibition in London this week.
13th February 2018
Dream Doors has just opened a brand new showroom in the West Nottingham area.
10th January 2018
Dream Doors has named Philip Carr as its new Managing Director.
19th December 2017
Gerald Ratner made a guest appearance at the Dream Doors 2017 Conference.
24th November 2017
Dream Doors announces an unprecedented 10 showroom openings within the first quarter of 2018.
1st November 2017
Dream Doors continues its record-breaking year with even more award wins. The kitchen makeover franchise has just secured its first trophies at the inaugural Home and Living Awards.
20th October 2017
Kitchen industry leader, Dream Doors, announces Best Online Marketing Campaign award win.
6th October 2017
Dream Doors’ new national advertising campaign starts in the press in October.
29th September 2017
Dream Doors has begun looking for individuals, or couples, interested in taking over lucrative franchise resale opportunities.
22nd September 2017
Dream Doors has just completed its 60,000th kitchen makeover.
15th September 2017
Dream Doors are looking for new franchisees to partake in lucrative resale opportunities.
12th September 2017
Dream Doors has been shortlisted for three Franchise Marketing Awards.
2nd August 2017
Dream Doors has launched a campaign focused on increasing consumer awareness and gaining new leads for its 76 franchised showrooms.
18th July 2017
Dream Doors has released its brand-new website to further improve its customers’ experience.
27th June 2017
Dream Doors has recorded a new milestone of two new showrooms opening on the same day!
23rd May 2017
Long-time Dream Doors Business Development Manager Andy Hart becomes the company’s latest franchisee.
11th April 2017
Dream Doors has brought its award-winning service to South Bedfordshire.
The training and support has been fantastic and has really reinforced the fact that we made the right decision. The initial training was really helpful and there have been plenty of visits from the Franchise Support Manager to keep us on the right path.Helen Mahon
If you want to work for yourself and have more flexibility, I would recommend a Dream Doors franchise. Also it’s good to know that you can run your own business, but still have the back up of a national company.Matt Jones
Everything about the franchise works as it is written in the manual and, in your early days, this is important while you learn the business.Paul Reeder
nThe kitchen industry is booming and, as an alternative to standard kitchen compaies, Dream Doors offer our customers a solution that saves time, money and hassle
By replacing the doors, and usually the work-surfaces and sink, a kitchen can be transformed in 2 days