Nick Kington is the latest franchisee to join Riverford’s network of veg box delivery teams, taking over the Bury St Edmunds area from previous franchise owner, James Negus.
Nick, a long term customer of Riverford, and his wife Sheila have relocated from Reading to Bury, giving up his career as Marketing Manager for a software company in the process.
"After a 25 year sales and marketing career, I felt the time had come for me to change direction and take on a new challenge. I’d been following Riverford for several years, both as a customer and from a business perspective. Running a Riverford franchise appealed to me as their values appeared to match my own and I felt I had the required skills to manage the franchise successfully.
My enthusiasm for fresh produce, cooking and healthy eating comes from regularly taking on the role of household cook. I get a lot of pleasure from preparing meals for our four children and extended family. I knew I would enjoy running a Riverford business as it would provide me the opportunity to get out and about locally, meet new people, share my love of food and cooking and introduce them to Riverford’s produce. I knew I could use my commercial experience to connect with new customers and maintain a strong relationship with the existing ones."
James Negus had been operating the Bury St Edmunds franchise since 2010. He decided to sell his business but remain in the Riverford family; he is now a Business Development Manager for Riverford, looking after the franchisees in the East.
"Nick has hit the veg trail running. Having been a customer for many years, he understands and appreciates the whole Riverford ethos of good food, good farming, and good business. He’s really looking forward spreading the Riverford word around the area and I’ll be there along the way to offer support in my role as his BDM, and also be able to pass on my advice and experience as the previous business owner."
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